Why Great Coaches Struggle to Close Clients (and the Fix)
Great coaches lose sales calls because they were taught the wrong definition of selling. Mark Crandall breaks down the 4 breakdowns, the epiphany moment and how to close clients without pressure.
The Social Proof System: Build a Brand That Sells Itself
Mark Crandall breaks down the Social Proof System from Purpose Chasers Ep. 95: capture client stories on video at the peak moment, let real customers do the selling and stop paying the silence tax.
Anthony Trucks on Dark Work, Identity Shifts and Why Creators Hate Marketing
Former NFL player Anthony Trucks on dark work, identity shifts and why creators resist marketing themselves, plus the shortcut Mark Crandall uses: let your clients tell the story on video.
Stephanie Stanton on Abundance vs Toxic Positivity | The Purpose Chasers
Stephanie Stanton of Held Sacred explains why real abundance comes from evidence, not affirmations, and how to stop living as a past version of yourself.
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